George, the Hofmeister bear, in a long loden coat, roll-neck and trilby, holding a brass post horn to his mouth. Photographed in black and white.

a British icon, perfected in Bavaria.

Not to toot our own horn but…
we're officially the world's best lager.*

*As judged by the International Wine & Spirit Competition.

As seen in

  • British Vogue
  • GQ
  • Financial Times
  • The Times
  • The Guardian
A Hofmeister stein of Helles on black, its head running over the rim.

How it's brewed

up to seven weeks at zero degrees.

Our Helles and Weisse come from a family brewery in the heart of Bavaria that brews to the Reinheitsgebot of 1516: water, malt, hops, yeast. Nothing else. Then the beer waits.

An ancient barley strain, malted at the brewery's own maltings · natural mineral water · Hallertau hops

International Beer Challenge medal: Supreme Champion Brewer 2026.

International Beer Challenge

Supreme Champion Brewer 2026.

  • Brewer of the Year — Europe
  • Weisse, 5.1% ABV: Gold and the Trophy for Best Wheat Beer
  • Bearly Any, 0.5% ABV: Gold

Also in the cabinet

  • Great Taste Awards 2024Three stars · Weisse, 5.1% ABV
  • European Beer Challenge 2024Double Gold · Helles, 5% ABV
  • European Beer Challenge 2023Double Gold · Weisse, 5.1% ABV
  • Asia Beer Challenge 2024Double Gold · Helles, 5% ABV
  • Global Beer Masters 2023Master · Weisse, 5.1% ABV
  • Craft Beer Awards 2024Gold · all three beers
  • SIBA International Brewery Awards 2023Gold · Weisse, 5.1% ABV
  • London Beer Competition 2023Gold · Bearly Any, 0.5% ABV
  • World Beer Awards 2020Country Winner · Helles, 5% ABV
  • International Brewing Awards 2021Gold · Bearly Any, 0.5% ABV
George, the Hofmeister bear, lying on his side on a studio floor in a tuxedo and trilby, his head resting on his paw. Photographed in black and white.

Crisp. Fresh. Sophisticated. And that's just me.

On tap

from London to Glasgow.

A few of the pubs pouring Hofmeister right now, region by region.

79%

of UK beer drinkers know the name.

Brand Finance consumer research, fieldwork July 2025, n = 1,505.

For the trade

built for the bar.

Kegs and bottles, direct from us or through your wholesaler.

Keep in touch

join the Hof.

New pubs, new beers and the occasional word from George.

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